Art And Women Ministries Collaborate With Tekira Africa To Boost Creative Economy


Abuja: The Ministries of Art, Culture, Tourism, and Women Affairs have pledged to collaborate with Tekira Africa to empower women and boost the creative economy. Tekira Africa, founded by renowned photojournalist Bayo Omoboriowo, is a creative industry solution provider that empowers creative talents to scale into global enterprises.



According to News Agency of Nigeria, Minister of Art, Culture, Tourism, and Creative Economy, Hannatu Musawa, made the commitment in Abuja during the official launch of the Tekira Africa initiative. She described the platform as a potential game-changer capable of reshaping the continent’s creative landscape if properly supported and scaled. Musawa noted that the initiative builds on proven models like MADhouse by Tekira, which incubates emerging creatives with mentorship, funding, and global exposure.



The minister called for deeper collaboration across sectors to ensure such initiatives thrive and scale effectively. She emphasized the ministry’s commitment to scaling access to creative residencies, training hubs, and enterprise support. Musawa expressed dedication to championing artisans and ensuring their work is both culturally celebrated and economically sustainable.



Minister of Women Affairs, Imaan Sulaiman-Ibrahim, also spoke at the event, launching a women-led artisanship initiative under Tekira, highlighting Nigerian women’s entrepreneurial strength. She emphasized that placing women at the heart of a $1 trillion creative economy goal is both strategic and essential. Sulaiman-Ibrahim called on all stakeholders, including the government, private sector, and development partners, to invest in women as a smart economic strategy.



Founder Bayo Omoboriowo stated that Tekira Africa is designed as a hub for Culture, Creative, and Media Industry (CCMI) to accelerate Africa’s creative future. He stressed the need to merge creativity with enterprise, highlighting Tekira Africa’s role as a bridge between passion and enterprise. Omoboriowo reiterated the organisation’s readiness to partner with public and private actors to foster sustainable growth in the sector.



Chairman of the Board of Trustees, Dr. John Momoh, expressed the board’s commitment to the Tekira vision, stating that Tekira Africa will remain a beacon of innovation and a powerful enabler for talent across the continent.



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