Manila:MVLAND, an AI-powered music video generator by Meitu, has introduced a new feature called Music Ads, which enables the transformation of product images and key selling points into 30-second, music-driven video advertisements. Users can create these ads by uploading product materials, selecting a style, and generating music and visuals in just three steps. This feature is tailored for short-form social platforms and is designed to assist independent sellers and small to midsize brands in producing marketing content more quickly and cost-effectively.
According to News Agency of Nigeria, traditional music-led advertising often involves extensive concept development, songwriting, composition, filming, and editing, which can be expensive and time-consuming. Music Ads simplifies this process by integrating MVLAND’s AI music video workflow into commercial content creation. Users input a product image, name, key selling points, and use cases, then choose an ad style and on-screen character. The system then generates the music and visuals, allowing users to adjust lyrics, choose music, and define the visual style.
The feature includes four music styles—earworm beats, classic cinematic, trend-driven dance-pop, and concept rap—along with more than 20 character options. Users also have the option to upload their own model portraits. An e-commerce seller who tested Music Ads noted that producing similar videos previously required using multiple tools for scripting, music, filming, and editing. The new feature eliminates the need for a production crew, models, or sets, significantly lowering the barriers to creating product videos.
MVLAND targets product launches, promotions, social media campaigns, and in-store displays with this feature. It aims to transform product messaging into shareable content by combining original music, memorable hooks, and rhythmic visuals in a 30-second vertical format.